A note on the operator we chose to build with, the program that recognized them, and why this kind of work matters to me.
Right Electric — a residential and commercial electrical company out of Charlotte, NC — went live with their new site last week. Christopher is also a winner of CityStartupLabs. Both things happening in the same fortnight is not an accident I want to glide past. We chose this engagement on purpose, and we were happy to do the work.
I want to say something about both.
The build that launched the new Wideband platform
Right Electric is the engagement we picked to launch the new Wideband platform on. We selected it because the operator was already showing up for his customers and because the work made sense for both sides. The launch confirmed, on a real engagement in real time, what the platform was built to deliver: speed, delivery, accuracy, and transparency — all four at once.
The diagnostic took forty-five minutes. The site shipped in two weeks. The dossier captured every fact the build was made from, so what the operator told us once is what ended up on the page. The portal tracker showed every milestone as it landed, with a timestamp the client could read directly.
This is the bar Wideband is setting for the service industry: a working system, delivered on schedule, with the receipts to back it up. Small operators have a right to expect this from anyone they hire. We built the platform so they can.
About CityStartupLabs and the REEP program
CityStartupLabs is a Charlotte-based organization founded in 2014, with a Center of Excellence at the University of North Carolina at Charlotte. They run an eight-week accelerator called the ReEntry Entrepreneurship Program (REEP) — a LEARN / BUILD / DEPLOY curriculum for justice-impacted entrepreneurs in the Greater Charlotte area who already have operating businesses with real customers and revenue.
The program runs twice-weekly cohort sessions, asks for roughly 8+ hours a week, and is free for participants. It culminates in a Demo Day where cohort members compete for up to $20,000 in growth awards plus back-office service resources. The focus is what most accelerators skip past: operations, revenue discipline, financial clarity, professional positioning. The questions that decide whether a real business survives.
CityStartupLabs picks on a criterion most accelerators do not. Not “does this idea pitch well?” but “is this person actually showing up and serving customers?” Right Electric is. They were ready for a structured launch, and the program gave them the runway and the recognition that took that launch seriously.
I have a soft spot for organizations that work this way. The reason is personal.
Why this matters to me
I'm a Queens native. Before Wideband, before Charlotte, before any of the software work I do now — I was running workshops for underprivileged youth in Queens and visiting grade schools to teach kids about bullying and violence. That work showed me what kind of impact I could make on a community.
Engineering came next, and the years that followed taught me where things break. Leading support teams at startups in New York. Running enterprise IT inside Ivy League universities. The two ends of the spectrum — scrappy operators figuring it out on a Tuesday and large institutions where every system has a team behind it. Both ends teach you the same thing: where organizations get stuck, and where small businesses get crushed by what bigger companies hire whole teams to handle.
In every one of those rooms, I kept meeting people who wanted to make their own impact — but were blocked by something simple. A website. A way to collect a customer's information. The kind of barrier that keeps a real operator stuck while they try to figure out who to even ask.
That barrier is what I'm built to remove. A program like CityStartupLabs picks operators who are already showing up; I build the surface they need to keep showing up at scale.
I'm a Queens native, now serving Charlotte. Different city, same instinct: meet operators where they are, and remove the barrier between what they already know and the system the rest of the world can find them through.
They put time, attention, and recognition into people who would otherwise have to figure it out alone.
I have always wanted Wideband to be a builder that fits into that ecosystem — not a vendor that sells around it.
What that looks like in practice
For Right Electric specifically: we built their site from a structured intake we ran together in forty-five minutes. They signed a contract the same day. We shipped two weeks later. The contractor did not chase us for status updates. The system held the state.
For the next operator I work with through a program like CityStartupLabs — a grant recipient, an incubator graduate, a community-program referral — the experience is supposed to feel the same. Predictable. Honest. Built on what they already told me, not on what I imagined for them.
I am building this studio so it can serve operators who came up the same way many of mine did, and the organizations that helped them get there.
Working with Right Electric
Right Electric serves residential and commercial electrical work across North Carolina. If you have a project — a panel upgrade, an EV charger install, a lighting retrofit, a generator hookup, or anything electrical for a home or a business in NC — check out therightelectric.com and book directly with Christopher.
What is next for Wideband
The roadmap is open. We are working on making the build process as easy as speaking to a vision— voice-first interaction, an agent that renders the surface only when you need to see it, engagements you own and carry with you. See where it is going on the public roadmap.
Alongside the paid client roster, we are working with several non-profits right now to get their back-office systems running — the kind of infrastructure that lets a small organization actually serve the people they exist to serve. We love our community, and we add value the way we know how.
All businesses deserve enterprise-level delivery. Small businesses especially need a system that is professional and actually works. That is the standard I learned helping build startups and working enterprise — from the mailroom to the top-floor executive. I have been there.